BLUR bassist, cheesemaker and former Bournemouth schoolboy, Alex James has joined Charles Saatchi’s search for the next generation of artistic talent.

Billed as the art X Factor, Saatchi’s Best of British provides an opportunity for artists of all kinds to showcase their talents. The search continues until March 29 before six winners will be selected to attend an Art School established uniquely for them where they will develop their work under the tutelage of some of the most innovative names in the art world today.

And, for one, the ultimate opportunity awaits as Saatchi has reserved a space for their work at his forthcoming exhibition at The Hermitage in St Petersburg, Russia.

The quest will form the basis of a TV show to be hosted by Alex James and broadcast on BBC2 in the autumn.