AN OUTDOOR adventure company in Dorset has launched its first 24-hour hen do package.

Land & Wave, which is based in Swanage, said after seeing a surge in demand for its half day hen dos, it has now launched a Bear Grylls style package for adventure lovers.

Sophie Tanner, head of operations and an outdoor Instructor at Land & Wave, said: “The tide is definitely changing, we’re getting so many more women coming to us wanting that outdoor experience for their hen dos.

“It started with requests for mixed stag and hen dos, and then women wanting to come and do the 24-hour stag do as a hen do.

“The demand is there, women want to do something different for their hen dos nowadays, they want more choice. We’ve listened and now we’ve delivered.”

The new 24-hour Ultimate Hen Package offers women an overnight woodland camp out and the opportunity to learn survival and bush craft skills from shelter building and fire lighting to axe throwing and archery.

It also features hiking, wild swimming, and cake.

Courtney Gillibrand, 37, from Gloucestershire, was one of the women who came to Land & Wave before the Ultimate Hen Package existed, asking if they could adapt one of their stag dos.

She said: “We loved the look of Land & Wave’s 24-hour Stag Package, so asked if we could do that, and I’m so pleased we could, we all had such an amazing time.

"I’ve been on a few ‘traditional’ hen dos and they can get a bit samey and not everyone drinks anymore, so it was lovely to do something different and enjoyable for everyone.”

Kerry Gilbert, 47, from Portsmouth experienced Land & Wave’s half day ‘Hens in the Woods’ package for her sister’s hen do earlier this year.

She said: "‘We’re not the most outdoorsy group of women but my sister was really keen on doing something different and trying something new and I’m really glad we did."

Sophie added: “It’s been wonderful to see more and more women falling in love with the great outdoors. Learning new skills and being confident outside is really empowering.

“And there’s something really special about being in the woods, away from modern distractions and going back to basics. It gives women the space to have conversations, learn more about each other, and most importantly make friends before the big day.”