MOTORWAY-style average speed cameras are being installed in a residential street in Poole.

The new SafeZone cameras - the first of their kind in Dorset - will be put on Springdale Road, Broadstone, by electrical engineering company Siemens.

Instead of measuring speed over a short distance like standard speed cameras, these devices will be spaced out, measuring how fast a vehicle travels over a stretch - creating a SafeZone outside Springdale First School.

Information gathered during the six-month trial will not be used for enforcement and no one will be prosecuted.

The road was been chosen for its proximity to a school, and because speed indicator devices on the road have shown vehicles speeding.

The site is also close to the Siemens offices in Sopers Lane, enabling them to monitor and maintain the cameras during the trial.

Johnny Stephens, head of fixed penalties for the Dorset Safety Camera Partnership, said the aim was to cut speeds near the primary school "in order to reduce the risk of a serious collision".

"It is hoped the cameras will provide a safe environment for local residents as well as the pupils, parents and staff at Springdale First School," he added.

Cllr Mike White, portfolio holder for transportation, at Poole council said the borough was delighted to be part of an "innovative" and "ground-breaking" scheme which "aims to provide a safe environment for the children at one of our first schools".

He added: Poole supports schemes which help people to travel about in safety."

The trial is being done with support from Poole council, Dorset County Council, The Dorset Safety Camera Partnership and the school. School pupils will design a road sign to alert drivers to the new cameras.

The camera trial begins in September. All costs will be met by Siemens.