BENSONS for Beds is to open a new store in Poole this week.

The new store in Poole Retail Park, which measures 6,555 sq ft, opens on Friday December 3, with six new jobs created. 

The Branksome shop is one of three brand new stores to be opened by the nationwide bed and mattress retailer over the next few weeks, with another five stores relocating into new premises before Christmas.

To celebrate the opening of the new stores, each one will roll out Bensons’ iconic purple carpet to welcome customers who will get an additional 10 per cent off items bought over the opening weekend. 

Bensons’ chief executive Mark Jackson said: “The new openings and relocations are an essential part of our transformation plans as we invest in our store portfolio to give customers the best possible experience. 

“Over the last 12 months we’ve made huge strides in our transition into a new company, and we’ve laid the foundations for growth through our continued investment in all aspects of the business.”