DELIVEROO has boosted its partnership with Majestic Wine by rolling out 30-minute wine, spirits and champagne deliveries to include the site in Poole.
The food delivery platform, which has been badly hit by the coronavirus lockdown after restaurants closed their doors, previously offered services from 30 Majestic stores.
It is the latest in a series of new link-ups for Deliveroo as bosses try to find ways to make money elsewhere, with major chains only just starting to resume delivery services.
Customers can now use Deliveroo to have wine taken straight to their door from Majestic Poole in Bournemouth Road.
The firms have created a list of 50 options for customers. Bosses said the wines are specifically chosen for matching with food, with the public stuck at home and looking for a drink to enjoy with their meal.
Majestic added that prices on Deliveroo would be the same as in store. Companies on Deliveroo have been known to increase prices on the app for customers to cover the app costs.
With the weather improving, bosses predict that rose and Portuguese reds will be the home-delivery drinks of choice for Deliveroo customers.
The partnership with Majestic comes after Deliveroo launched services with M&S, the Co-op and Morrisons during the coronavirus pandemic (Mikael Buck/Deliveroo/PA)
Ajay Lakhwani, vice president of new business, Deliveroo, said: “We are delighted to announce this major expansion with Majestic Wine, the UK’s leading specialist in wine, and play our role in making sure households have access to everything they need and want during Covid-19.
“The roll-out of Majestic Wine on Deliveroo across 80 sites in the UK is great news for our customers across the country, who can now enjoy an even wider choice of delicious wine, delivered in as little as under 30 minutes.”
Robert Cooke, Majestic’s chief commercial officer, said: “Wine is something which continues to provide joy and discovery within your own walls, even in the face of Covid-19. We are always looking for new ways to help our customers keep making those discoveries whilst in lockdown and beyond, as safely and interactively as possible.”
It comes after Deliveroo announced plans to deliver Aldi groceries to homes in the UK for the first time, and launched services with Morrisons, Co-op and Marks & Spencer.
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