WHAT an insult the new designed logo is to the people of Bournemouth, Christchurch and Poole. It has absolutely no resemblance to the areas it is meant to portray and looks more like an advertisement for Dorset Police in the same colour in which they promote their offices and work.

Surely something which incorporates an architectural feature of each area could have been used such as the town halls, coat of arms or particular landscapes.

I, like many, will l am sure feel appalled with the snowstorm design and the appropriate way forward is to bin it and go back to the drawing board.

CHRIS COLLEDGE

Durley Gardens, Bournemouth