THE new Sports Direct store in Christchurch will open later this month.

The shop, one of six new retail units at the newly developed Meteor Retail Park in Somerford, will open on Tuesday, September 20.

A spokesperson for SportsDirect.com said: “We offer something for everybody and we’re very proud to open a store in a great location like Christchurch.

“As we continue to grow throughout the UK, our ethos remains the same. Our customers get the biggest brands in all types of sportswear, footwear and sports equipment as well as fashion brands at guaranteed low prices.”

The Christchurch store will create 27 jobs.

Other retailers at the site include TK Maxx, Matalan, Aldi, Bathstore and Poundland.