Shop while you shop with Dolphin Centre's new app

Bournemouth Echo: Centre manager John Grinnell Centre manager John Grinnell

POOLE’S Dolphin Centre has its own mobile app.

The centre’s website attracts thousands of visits via mobile devices so managers decided that introducing a dedicated app was a natural development.

The free app has interactive content and it also includes some promotional offers for shoppers.

It connects users to upcoming events at the centre and features an interactive map.

Centre manager John Grinnell said: “Retail and the way in which we shop has changed dramatically.

“Shoppers are increasingly online via mobile devices and it is here we want to capture their attention – by driving the footfall and also the dwell time into the stores.

“It is important for a centre to be able to fuse online activity with what is happening at the centre offline.”

Mr Grinnell added: “Our free app is simple to use and will be an at-hand guide to the centre’s activities.”

The app is available on Apple and Android devices.

Just search for ‘Dolphin Shopping Centre’ to find the new app.

Comments (7)

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10:46am Mon 10 Mar 14

mudefordguy says...

Sounds like another case of having an app for the sake of having an app. Why does it need to be an app to get this information? What is wrong with a mobile website? Just jumping on the marketing band wagon to say they have an app.
Sounds like another case of having an app for the sake of having an app. Why does it need to be an app to get this information? What is wrong with a mobile website? Just jumping on the marketing band wagon to say they have an app. mudefordguy
  • Score: 3

12:18pm Mon 10 Mar 14

BoscVegas says...

mudefordguy wrote:
Sounds like another case of having an app for the sake of having an app. Why does it need to be an app to get this information? What is wrong with a mobile website? Just jumping on the marketing band wagon to say they have an app.
I agree. I bet the majority of these mobile hits are tourists and people whom seldom go to the dolphin centre simply trying to ascertain if a certain store is in the centre (usually the answer is it isn't). why would they bother to go through the effort of downloading an app for a one time search enquiry.
[quote][p][bold]mudefordguy[/bold] wrote: Sounds like another case of having an app for the sake of having an app. Why does it need to be an app to get this information? What is wrong with a mobile website? Just jumping on the marketing band wagon to say they have an app.[/p][/quote]I agree. I bet the majority of these mobile hits are tourists and people whom seldom go to the dolphin centre simply trying to ascertain if a certain store is in the centre (usually the answer is it isn't). why would they bother to go through the effort of downloading an app for a one time search enquiry. BoscVegas
  • Score: 2

2:40pm Mon 10 Mar 14

hadvar says...

From the little picture on the 'news' section of this site, I thought it was William Shatner holding a phone. Now, if they had 'James T. Kirk' / 'T.J. Hooker launching the app, THAT would have been news.....
From the little picture on the 'news' section of this site, I thought it was William Shatner holding a phone. Now, if they had 'James T. Kirk' / 'T.J. Hooker launching the app, THAT would have been news..... hadvar
  • Score: 0

8:14pm Mon 10 Mar 14

Tripod says...

No Way, not with the access permissions that App is requesting!
No Way, not with the access permissions that App is requesting! Tripod
  • Score: -1

9:22pm Mon 10 Mar 14

Hobad1 says...

"It connects users to upcoming events at the centre"....what events ar those then ? ......the latest store closures ? .....the latest charity shop/bookmakers/pub/
99p store openings ? Poole has become an absolute dump.Personally i blame the current councillors for killing it, but thats just my opinion.
"It connects users to upcoming events at the centre"....what events ar those then ? ......the latest store closures ? .....the latest charity shop/bookmakers/pub/ 99p store openings ? Poole has become an absolute dump.Personally i blame the current councillors for killing it, but thats just my opinion. Hobad1
  • Score: 3

8:51am Tue 11 Mar 14

trolley says...

Most of the clientele that frequent the dolphin centre have only recently figured out how to grunt let alone use an app
Most of the clientele that frequent the dolphin centre have only recently figured out how to grunt let alone use an app trolley
  • Score: 2

6:38am Wed 12 Mar 14

Phixer says...

"Shop while you shop with Dolphin Centre's new app"

Another headline written lying on the floor of The Print Room!
"Shop while you shop with Dolphin Centre's new app" Another headline written lying on the floor of The Print Room! Phixer
  • Score: 0

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