Nearly 8,000 skaters enjoy Bournemouth's outdoor ice rink

Bournemouth mayor Philip Stanley-Watts takes to the ice

Bournemouth mayor Philip Stanley-Watts takes to the ice

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NEARLY 8,000 skaters took to the ice in Bournemouth Gardens, despite one of the wettest Decembers on record.

Sessions at the temporary outdoor rink often sold out, with many businesses booking the six-week attraction for staff Christmas outings.

Even when the heavens opened and skaters were offered the chance to transfer to the BIC’s indoor rink they insisted on staying outdoors, with 70 per cent of those who took part in a town centre survey rating the rink as “good” or “excellent.”

The outdoor attraction was commissioned by the Town Centre BID and backed by Bournemouth council to improve the town centre’s appeal during the run-up to Christmas and encourage more seasonal shoppers to visit the resort.

BID chairman Tony Brown said the rink campaign had “a very positive impact” while vice-chairman Andy Duck hailed the rink as “a big first step towards putting Bournemouth on the map as a major Christmas destination.”

He added: “We’ve already started work to make sure Christmas 2013 will be even better.”

Despite challenging times for retailers nationally, town centre BID manager Gregg Dunnett said: “Anecdotal feedback suggests a better than expected Christmas for many traders, despite footfall figures.

“We are continuing to collect data about the town centre’s performance and will be analysing this in detail before sending a summary out to all the BID levy payers in the next few weeks.”

As well as the rink, the BID funded a major advertising campaign promoting the resort’s bars, eateries, shops, gardens and beach.

Comments (8)

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10:51am Sat 26 Jan 13

jobsworthwatch says...

The best think the town centre BID contributors could do with their contributions is club together and buy their own free town centre shoppers car par; the best way to increase town centre footfall!
The best think the town centre BID contributors could do with their contributions is club together and buy their own free town centre shoppers car par; the best way to increase town centre footfall! jobsworthwatch
  • Score: 0

2:24pm Sat 26 Jan 13

BmthNewshound says...

Despite challenging times for retailers nationally, town centre BID manager Gregg Dunnett said: “Anecdotal feedback suggests a better than expected Christmas for many traders, despite footfall figures. "
.
Sounds like someone is trying to keep hold of their job. Just last week the Echo reported :

"DESPITE pulling out all the stops to attract Christmas shoppers, footfall figures were down during December in Bournemouth town centre."....."
Bournemouth's Christmas trade 'disappointing'"
.
"The “disappointing” festive trading statistics were revealed at a Town Hall meeting of the Bournemouth Chamber of Trade and Commerce Local Government Affairs Committee."
.
The BID, Council, and Chamber of Commerce can't even organise themselves to broadcast a consistent message what hope have they to improve town centre trading.....in a word none.
Despite challenging times for retailers nationally, town centre BID manager Gregg Dunnett said: “Anecdotal feedback suggests a better than expected Christmas for many traders, despite footfall figures. " . Sounds like someone is trying to keep hold of their job. Just last week the Echo reported : "DESPITE pulling out all the stops to attract Christmas shoppers, footfall figures were down during December in Bournemouth town centre."....." Bournemouth's Christmas trade 'disappointing'" . "The “disappointing” festive trading statistics were revealed at a Town Hall meeting of the Bournemouth Chamber of Trade and Commerce Local Government Affairs Committee." . The BID, Council, and Chamber of Commerce can't even organise themselves to broadcast a consistent message what hope have they to improve town centre trading.....in a word none. BmthNewshound
  • Score: 0

4:34pm Sat 26 Jan 13

Phixer says...

Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'?
Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'? Phixer
  • Score: 0

6:18pm Sat 26 Jan 13

Bournefre says...

Phixer wrote:
Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'?
'Footfall' is simply the amount of people in an area - you can have a high footfall (ie a lot of people in a shop) but that doesn't necessarily mean they're buying anything.
Footfall is a good indication of how well something is doing - obviously if a shop is busy, or "bustling", it shows there is a lot of interest in the products on sale, or at the very least the retailer has an audience to sell to.
It's the same with an attraction, like for instance ice skating - if a lot of people are watching others skate they are likely to have a go them self, or at least encourage others to.
[quote][p][bold]Phixer[/bold] wrote: Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'?[/p][/quote]'Footfall' is simply the amount of people in an area - you can have a high footfall (ie a lot of people in a shop) but that doesn't necessarily mean they're buying anything. Footfall is a good indication of how well something is doing - obviously if a shop is busy, or "bustling", it shows there is a lot of interest in the products on sale, or at the very least the retailer has an audience to sell to. It's the same with an attraction, like for instance ice skating - if a lot of people are watching others skate they are likely to have a go them self, or at least encourage others to. Bournefre
  • Score: 0

8:41am Sun 27 Jan 13

Azphreal says...

I wonder how many people who rated it “good” or “excellent.” have never skated on real ice at a decent rink?
I wonder how many people who rated it “good” or “excellent.” have never skated on real ice at a decent rink? Azphreal
  • Score: 0

8:06am Mon 28 Jan 13

Phixer says...

Bournefre wrote:
Phixer wrote:
Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'?
'Footfall' is simply the amount of people in an area - you can have a high footfall (ie a lot of people in a shop) but that doesn't necessarily mean they're buying anything.
Footfall is a good indication of how well something is doing - obviously if a shop is busy, or "bustling", it shows there is a lot of interest in the products on sale, or at the very least the retailer has an audience to sell to.
It's the same with an attraction, like for instance ice skating - if a lot of people are watching others skate they are likely to have a go them self, or at least encourage others to.
I am aware of what 'footfall' means but that wasn't what I asked. Back in the days when we had respect for other people, we would have been referred to as 'shoppers' which is a little more personal than 'footfallers'.
[quote][p][bold]Bournefre[/bold] wrote: [quote][p][bold]Phixer[/bold] wrote: Should I be offended to be called a 'footfall'? Thought I was still a shopper - or was that replaced by 'consumer'?[/p][/quote]'Footfall' is simply the amount of people in an area - you can have a high footfall (ie a lot of people in a shop) but that doesn't necessarily mean they're buying anything. Footfall is a good indication of how well something is doing - obviously if a shop is busy, or "bustling", it shows there is a lot of interest in the products on sale, or at the very least the retailer has an audience to sell to. It's the same with an attraction, like for instance ice skating - if a lot of people are watching others skate they are likely to have a go them self, or at least encourage others to.[/p][/quote]I am aware of what 'footfall' means but that wasn't what I asked. Back in the days when we had respect for other people, we would have been referred to as 'shoppers' which is a little more personal than 'footfallers'. Phixer
  • Score: 0

9:53am Mon 28 Jan 13

Gregg-Dunnett says...

Hey Phixer, no slight intended and you're always welcome in the town centre!

As an explanation (but not excuse), as well as shoppers there are those that live in the town centre, people going to restaurants, to work, out for a stroll in the gardens, or beach, to entertainment places such as the Laser Quest, and at Christmas to enjoy the festive atmosphere.

The term "footfall" is a term that counts everyone together, without having to list every activity each time. It's not meant to sound impersonal, and sorry if it did in this case. I'll bear your comments in mind in future.

And I agree, I'd rather be a "shopper" than a "consumer". It makes you sound like you're always eating!
Hey Phixer, no slight intended and you're always welcome in the town centre! As an explanation (but not excuse), as well as shoppers there are those that live in the town centre, people going to restaurants, to work, out for a stroll in the gardens, or beach, to entertainment places such as the Laser Quest, and at Christmas to enjoy the festive atmosphere. The term "footfall" is a term that counts everyone together, without having to list every activity each time. It's not meant to sound impersonal, and sorry if it did in this case. I'll bear your comments in mind in future. And I agree, I'd rather be a "shopper" than a "consumer". It makes you sound like you're always eating! Gregg-Dunnett
  • Score: 0

2:11pm Fri 1 Feb 13

watson57 says...

wonder if Mr Brown will keep the chair on when he leaves Beales ?? shame if he leaves that as well
wonder if Mr Brown will keep the chair on when he leaves Beales ?? shame if he leaves that as well watson57
  • Score: 0

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